How it works
Three gates stand between a rendered video and a delivered one.
Every video Certireel renders runs through the same three machine checks before it is delivered — or charged. A verdict that isn't a clean pass on all three fails the job honestly, with a plain-language reason, and nothing is charged for a failed attempt.
Fidelity & mechanism
A video judge model compares the finished reel against the product photos you provided. It checks that the product on screen is really yours — or, for a deliberately stylised reel, that it is still recognisably the same object rather than the same picture — that it is shown working the way you said it works, and, whenever the presenter is shown speaking to camera, that the voice and the mouth line up.
- “That's not quite your product.” — the product shown didn't match your photos.
- “The product works differently than shown.” — the mechanism axis failed.
- “A moment in this video isn't physically real.” — the physics axis failed.
- “The voice and the face don't match.” — the lip-sync axis failed.
Claims & policy
The finished video is transcribed and the spoken words are checked against a fixed list of banned advertising claims — the same list that backs the free policy checker below. A seller who has ticked the “this is my own product or story” box is allowed first-person testimonial language; health, body-change, outcome, and authority claims still fail regardless of that box.
- “The script crossed a policy line.” — names every flagged phrase.
Script match
The transcript is compared, line by line, against the script the video was actually asked to speak. A voice that skips a line or improvises fails the gate. One free re-transcription runs first, since a first pass can occasionally miss a trailing line the audio genuinely contains.
- “The voice went off script.” — lists which line(s) went unspoken.
A job only becomes a receipt, and only then burns a credit, once all three gates above have cleared in the same attempt. See what counts as passed for the receipt itself.
Make my first reel free